FILE PHOTO: Silhouettes of laptop and mobile device users are seen next to a screen projection of Google logo in this picture illustration taken March 28, 2018. REUTERS/Dado Ruvice/Illustration/File Photo
Many industries including the Internet, financial insurance and tourism services have been affected by the General Data Protection Regulation (GDPR), which came into effect across the European Union (EU) on Friday.
The new data protection rules, regarded as the world’s toughest on data privacy, are expected to revolutionize personal data protection for all of the EU’s citizens.
The GDPR has created a strict legal framework regarding data privacy and imposes fines of up to 20 million euros or four percent of the offending company’s worldwide annual revenue from the previous financial year. It also clearly stipulates data rights of individuals and the obligations of the data controllers and processors to protect these rights.
“Now the definition of personal data in the GDPR makes it very clear that even if those platforms don’t know what our name is, they probably hold enough data about us as if they are tracking our online browsing activities to amount to personal data. So that would be one example of the way in which the legislation is trying to have an effective purchase in the online environment by clarifying the concept of personal data on the circumstance in which it will apply,” said Anya Proops, a lawyer from 11KBW Legal Limited.
The rules require companies to collect information in a legal, equal and transparent way. In addition, they are supposed to explain to users the way they collect data and adopt reasonable measures to delete or correct false information.
“So it’s making data controllers more mindful of their responsibilities by making them aware that they really are going to face significant difficulties if they process data unlawfully and they are not transparent about it when they do that,” Anya added.
GDPR went into effect across the EU after four years of discussion and two years of an interim period. — Reuters